{"id":55309,"date":"2023-09-15T09:00:00","date_gmt":"2023-09-15T09:00:00","guid":{"rendered":"https:\/\/lifestylemag.com\/?p=55309"},"modified":"2026-11-06T20:07:23","modified_gmt":"2026-11-06T20:07:23","slug":"a-travel-journey","status":"publish","type":"post","link":"https:\/\/lifestylemag.com\/pt-br\/a-travel-journey\/","title":{"rendered":"Uma Jornada de Viagem"},"content":{"rendered":"
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A surpreendente hist\u00f3ria de uma marca atemporal e desejada por todos<\/h2>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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A narrativa da RIMOWA n\u00e3o \u00e9 apenas sobre o seu design incr\u00edvel de malas-desejo, mas tamb\u00e9m um legado duradouro no neg\u00f3cio de jatos particulares, um testemunho de seu entendimento abrangente sobre viagens de luxo. Celebrando uma ilustre jornada de 125 anos, a marca recentemente abriu a exposi\u00e7\u00e3o \"SEIT 1898\", levando os espectadores a uma expedi\u00e7\u00e3o que desenha a evolu\u00e7\u00e3o das viagens desde sua funda\u00e7\u00e3o em 1898 em Col\u00f4nia, Alemanha.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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SEIT 1898<\/h2>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Agora marcando presen\u00e7a em Nova York, a exposi\u00e7\u00e3o exibe uma sele\u00e7\u00e3o cativante de mais de 100 malas, cada uma contando um cap\u00edtulo do legado da marca no universo das viagens de luxo. Tendo viajado de T\u00f3quio \u00e0 Manhattan, \"SEIT 1898\" traz uma reflex\u00e3o contemplativa sobre as eras transformadoras das viagens e como elas influenciam aquilo que protegem valiosos pertences: nossas bagagens.<\/span><\/p>

A escolha de levar \"SEIT 1898\" para a Chelsea Factory, um local repleto de significado hist\u00f3rico, incorpora o ethos da RIMOWA de entrela\u00e7ar legado e inova\u00e7\u00e3o.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Dioramas tamb\u00e9m narram hist\u00f3rias, com a bombada RIMOWA Cabin sendo um exemplo principal. Cada fragmento revela hist\u00f3rias dos materiais, tend\u00eancias e parcerias vision\u00e1rios que contribu\u00edram para a identidade \u00fanica da marca. As ic\u00f4nicas ranhuras de 1950, colabora\u00e7\u00f5es com \u00edcones como Dior, Off-White e a pr\u00f3xima com Tiffany & Co., s\u00e3o todas indicativas da influ\u00eancia inigual\u00e1vel da RIMOWA na cultura de viajar com estilo.<\/span><\/p>

A exposi\u00e7\u00e3o tamb\u00e9m apresenta malas pessoais de lendas como LeBron James e Martha Stewart, revelando a imers\u00e3o da RIMOWA tanto nos escal\u00f5es do luxo quanto nas esferas da cultura popular. Sua inclus\u00e3o em 'Mission Impossible IV serve como mais uma evid\u00eancia de sua resson\u00e2ncia cultural onipresente.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Os marcos de inova\u00e7\u00e3o da marca incluem a introdu\u00e7\u00e3o do alum\u00ednio inspirado na avia\u00e7\u00e3o em 1937, definindo o cen\u00e1rio para seu design ic\u00f4nico. Mais tarde, a estreia da mala de policarbonato em 2000 ilustrou sua habilidade de redefinir continuamente os padr\u00f5es de bagagem.\nEmelie de Vitis, Vice-Presidente S\u00eanior de Produto e Marketing da RIMOWA, enfatiza a devo\u00e7\u00e3o da marca ao seu legado e a vis\u00e3o pioneira de seus funda-dores, tanto em bagagens de luxo quanto na ind\u00fastria de jatos particulares.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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This dual legacy underscores RIMOWA’s unwavering commitment to innovation and evolution, creating travel essentials cherished by travelers for more than a century.
<\/span>Ultimately, RIMOWA stands as an absolute icon of luxury travel, both in the skies with private jets and on the ground with its impeccable luggage. <\/span>From its pioneering beginnings in <\/span>1898 to its prestigious position within the LVMH Group, RIMOWA represents the pinnacle of craftsmanship, design and technological excellence, celebrating 125 years of unparalleled luxury.

Photos: RIMOWA<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

The surprising story of a timeless brand coveted by all RIMOWA’s story is not only about the remarkable design of its highly coveted suitcases, but also about its enduring legacy in the private jet business, a testament to its comprehensive understanding of luxury travel. Celebrating an illustrious 125-year journey, the brand recently opened its \u201cSEIT […]<\/p>\n","protected":false},"author":8,"featured_media":55334,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"tpgb_global_settings":"","_lifestyle_hero":false,"_lifestyle_hide_title":false,"footnotes":""},"categories":[2],"tags":[67,536,537],"edicao":[29],"class_list":["post-55309","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-travel","tag-design-2","tag-rimowa","tag-innovation","edicao-carol-bassi"],"acf":[],"yoast_head":"\nA Travel Journey | Lifestyle Mag<\/title>\n<meta name=\"description\" content=\"The surprising story of a timeless brand coveted by all\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/lifestylemag.com\/pt-br\/a-travel-journey\/\" \/>\n<meta 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