{"id":55221,"date":"2022-09-26T09:00:00","date_gmt":"2022-09-26T09:00:00","guid":{"rendered":"https:\/\/lifestylemag.com\/?p=55221"},"modified":"2026-11-09T19:57:10","modified_gmt":"2026-11-09T19:57:10","slug":"in-the-lines-of-time","status":"publish","type":"post","link":"https:\/\/lifestylemag.com\/pt-br\/in-the-lines-of-time\/","title":{"rendered":"Nas linhas do tempo"},"content":{"rendered":"
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A marca su\u00ed\u00e7a de alta relojoaria Audemars Piguet e a editora de luxo Assouline celebram o 50\u00ba anivers\u00e1rio de Royal Oak com um livro para colecionadores.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Royal Oak: From Iconoclast to Icon.<\/b> Escrito pelo premiado jornalista cultural Bill Prince, o livro explora a hist\u00f3ria do Royal Oak sob uma perspectiva abrangente, ao mesmo tempo que apresenta novos temas descobertos pela equipe de patrim\u00f4nio hist\u00f3rico da Audemars Piguet. A publica\u00e7\u00e3o tamb\u00e9m re\u00fane depoimentos exclusivos de amigos de longa data da maison su\u00ed\u00e7a.\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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A narrativa \u00e9 acompanhada por imagens que percorrem seis d\u00e9cadas de arte, arquitetura, moda, m\u00fasica e hist\u00f3ria, tra\u00e7ando a evolu\u00e7\u00e3o desse rel\u00f3gio revolucion\u00e1rio, que sempre conquistou admiradores da inova\u00e7\u00e3o, formadores de opini\u00e3o influentes e celebridades ao redor do mundo.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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A Audemars Piguet e a Assouline celebraram o lan\u00e7amento do livro com eventos em Londres, Nova York e Los Angeles. Elegante e pensado para ocupar um lugar de destaque na decora\u00e7\u00e3o, o volume mede 31 \u00d7 39 cent\u00edmetros e vem acompanhado de um estojo protetor.\n\n\u201cA beleza de Royal Oak: From Iconoclast to Icon est\u00e1 na perfeita harmonia entre a modernidade do livro e a hist\u00f3ria extraordin\u00e1ria contada em suas p\u00e1ginas. Uma ponte entre o passado e o futuro, a publica\u00e7\u00e3o \u00e9 uma homenagem not\u00e1vel ao legado desse rel\u00f3gio ic\u00f4nico e \u00e0s pessoas que contribu\u00edram para seu sucesso ao longo das \u00faltimas cinco d\u00e9cadas\u201d, afirmou Fran\u00e7ois-Henry Bennahmias, CEO da Audemars Piguet.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Onde o esporte encontra a sofistica\u00e7\u00e3o<\/h2>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Ao longo de suas 296 p\u00e1ginas, o livro apresenta um relato detalhado de como o rel\u00f3gio causou sensa\u00e7\u00e3o ap\u00f3s seu lan\u00e7amento, em 1972, com sua caixa de a\u00e7o inoxid\u00e1vel de acabamento manual. Na \u00e9poca, abrigava o movimento mec\u00e2nico autom\u00e1tico mais fino do mundo e continuou a conquistar destaque internacional nas d\u00e9cadas seguintes.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Esse \u00edcone da relojoaria de luxo certamente merece um momento \u00e0 parte, em que seja poss\u00edvel apreciar seus detalhes singulares. T\u00e3o magn\u00edfico hoje quanto em sua estreia, o Royal Oak representou uma verdadeira ruptura. Pela primeira vez, o a\u00e7o foi elevado ao mesmo patamar do ouro. Mais do que isso, tratava-se de um rel\u00f3gio sofisticado, concebido para acompanhar o estilo de vida de quem o usava, invertendo conven\u00e7\u00f5es estabelecidas e desafiando c\u00f3digos sociais r\u00edgidos.\n\nEm apenas uma d\u00e9cada, foram apresentadas aproximadamente 60 varia\u00e7\u00f5es, equipadas com seis calibres diferentes. Considerado um dos rel\u00f3gios mais desejados do mundo, o Royal Oak tamb\u00e9m ganhou uma edi\u00e7\u00e3o especial no primeiro semestre do ano, em comemora\u00e7\u00e3o ao seu 50\u00ba anivers\u00e1rio.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Inspirado pelas transforma\u00e7\u00f5es culturais, art\u00edsticas e industriais das d\u00e9cadas de 1960 e in\u00edcio de 1970, o rel\u00f3gio antecipou um estilo de vida mais ativo e descontra\u00eddo, ao mesmo tempo que anunciou uma nova era na alta relojoaria, reunindo esportividade e sofistica\u00e7\u00e3o.

\u201cPrecis\u00e1vamos desenvolver um modelo que fosse, ao mesmo tempo, esportivo e elegante em sua ess\u00eancia, adequado tanto para ocasi\u00f5es que exigem trajes formais quanto para as atividades cotidianas do homem moderno e exigente\u201d, comentou Georges Golay, diretor-geral da Audemars Piguet entre 1966 e 1987.
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Um legado cultural<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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O livro destaca os principais modelos do Royal Oak que marcaram a evolu\u00e7\u00e3o do design da cole\u00e7\u00e3o desde 1972, culminando em uma sele\u00e7\u00e3o de modelos de 2022, criados para celebrar o 50\u00ba anivers\u00e1rio do rel\u00f3gio.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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A pe\u00e7a foi criada pela mais antiga fabricante de alta relojoaria do mundo, fundada em 1875, em Le Brassus, na Su\u00ed\u00e7a, onde sua sede permanece at\u00e9 hoje. Embora tenha sido uma cria\u00e7\u00e3o pouco convencional quando apresentada, o Royal Oak rapidamente conquistou um p\u00fablico influente, formado por pessoas de esp\u00edrito livre que reconheceram sua combina\u00e7\u00e3o ousada de avan\u00e7os tecnol\u00f3gicos e savoir-faire tradicional.\n\nO rel\u00f3gio se tornou uma plataforma constante de inova\u00e7\u00e3o, estabelecendo um di\u00e1logo cont\u00ednuo com a arte, a m\u00fasica, a arquitetura e o esporte. Hoje, \u00e9 um \u00edcone cultural que ultrapassa os limites da relojoaria: um objeto que resiste em um mundo marcado pela obsolesc\u00eancia, incorporando a liberdade criativa e o esp\u00edrito independente daqueles que ajudaram a construir sua hist\u00f3ria.\n\nAo explorar a trajet\u00f3ria cultural singular do Royal Oak, Bill Prince tamb\u00e9m d\u00e1 voz ao que chama de \u201cGera\u00e7\u00e3o Royal Oak\u201d: um grupo de conhecedores de rel\u00f3gios que atingiu a maturidade ap\u00f3s o lan\u00e7amento da pe\u00e7a e cujas conquistas refletem o mundo globalizado e os movimentos culturais que os inspiraram.\n\nEntre os representantes dessa gera\u00e7\u00e3o est\u00e3o nomes como Kevin Hart, Bjarke Ingels, Elle Macpherson, Mark Ronson, Serena Williams e Ning Zetao, entre outros.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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O encontro de duas marcas inovadoras<\/h2>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Para esse projeto ambicioso e cuidadosamente desenvolvido, a prestigiada Audemars Piguet escolheu uma parceira de destaque: a editora de luxo Assouline, reconhecida por suas publica\u00e7\u00f5es sofisticadas, que combinam pesquisas abrangentes e profundidade de conte\u00fado.<\/span><\/p>\n

O resultado \u00e9 um volume que traduz a combina\u00e7\u00e3o de tradi\u00e7\u00e3o, legado e inova\u00e7\u00e3o compartilhada pelas duas marcas, assim como seu compromisso com o trabalho artesanal, as t\u00e9cnicas tradicionais, a precis\u00e3o e a excel\u00eancia.\n\nMais do que uma obra de refer\u00eancia cultural, o livro \u00e9 um objeto de design atemporal, concebido a partir do pr\u00f3prio esp\u00edrito do Royal Oak: um rel\u00f3gio de import\u00e2ncia duradoura, que resiste \u00e0 passagem do tempo e foi feito para ser transmitido de uma gera\u00e7\u00e3o \u00e0 outra.<\/p>\n

\u201cTrabalhar neste livro foi um sonho. Tive uma liberdade enorme dentro de uma estrutura muito espec\u00edfica. O livro \u00e9 forte e preciso \u2014 o DNA do Royal Oak no papel\u201d, afirmou Prosper Assouline, cofundador da Assouline.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

Swiss haute horlogerie maison Audemars Piguet and luxury publisher Assouline celebrate the 50th anniversary of the Royal Oak with a collector\u2019s book. Royal Oak: From Iconoclast to Icon. Written by award-winning cultural journalist Bill Prince, the book explores the history of the Royal Oak from a broad perspective while shedding light on new themes uncovered […]<\/p>\n","protected":false},"author":8,"featured_media":55228,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"tpgb_global_settings":"","_lifestyle_hero":false,"_lifestyle_hide_title":false,"footnotes":""},"categories":[4],"tags":[379,380,526,527],"edicao":[],"class_list":["post-55221","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-style-design","tag-royal-oak","tag-audemars-piguet","tag-luxury-watches","tag-craftsmanship"],"acf":[],"yoast_head":"\nIn the Lines of Time | Lifestyle Mag<\/title>\n<meta name=\"description\" content=\"Swiss haute horlogerie maison Audemars Piguet and luxury publisher Assouline celebrate the 50th anniversary of the Royal Oak with a collector\u2019s book.\" 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